Prior to joining FamilyClick, Mr. Lentz served as President of Middle East Television, the largest super station in the Middle East, having joined the CBN family in February of 1998. Prior to joining CBN, he served as President and CEO of FiT TV (launched in 1993 under the name of Cable Health Club), the world's first and only 24-hour cable network dedicated to health and fitness. Mr. Lentz served as senior vice president and managing director of advertising sales for The Family Channel beginning December 1992. He established the internal advertising sales force for MTM Entertainment and established the sales force for The Family Channel in the United Kingdom. In 1994, Lentz engineered IFE's first joint venture into Mainland China, thus creating a programming distribution agreement allowing IFE programming to reach over 150 million television households in Mainland China. Lentz was vice president of Midwest sales for one and one-half years and Midwest sales manager for five years prior to that, both at The Family Channel's Midwest office in Chicago. During this time he founded and held the office of President of the Midwest Cable Managers Association from . Previously Lentz had been manager of direct response sales at The Family Channel headquarters in Virginia Beach, Virginia. Before joining The Family Channel, Lentz practiced law in Williamsburg and Chesapeake, Virginia, and is a member of the Virginia State Bar Association.
